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Image generated by ChatGPT I have a confession to make: ChatGPT gave me the idea for this article.  But it couldn’t have done it without me. (And no, I didn’t use it to write the article). I had...

I spoke a few years ago with a marketing consultant who told me that when she makes marketing plans for her clients, she rarely includes the content for a B2B blog—because it's too much work. That's...

This article appeared in MarketingProfs on January 31, 2018. In the world of marketing, there's a misperception that B2B marketing is serious and logical and that B2C marketing is fun and creative....

I worked closely with Priya on transforming her outline into a finalized draft. The piece focuses on change enablement, which is setting up an organization to support privacy from a much earlier...

I wrote many different cryptocurrency reviews for one client. This was one of the cryptocoins that I liked the most, and I was also able to get an interview with their Vice President of Corporate...

I worked together with the cyber team for this client to describe the 3 stages of a data breach and how organizations can protect themselves during each stage of a breach. The challenge was finding...

This blog post originally appeared on May 15, 2019 in the Voco blog. With the increasing use of social media, especially among the hard-to-reach millennial demographic, more and more brands are...

February 18, 2018 This article originally appeared here in Top10Personalloans.com.  When you need instant cash, it might be tempting to take whatever loan you can—including a no credit check loan....

February 22, 2018 This article appeared here in Top10PersonalLoans.com.  Whether it's for purchasing a car or house, consolidating debt or for general expenses, you may be considering taking out a...

Original PR can be found at PRNewswire.com.TEL AVIV, Israel, September 18, 2017 /PRNewswire/ --Paygilant, the frictionless on-device solution for mobile payment fraud detection, has been selected by...

Inspire Your Employees to Get a Raise by Encouraging Them to Take More Vacation “People see their jobs as stress-creating, and employers simply aren’t doing enough to help,” says Robert J....

Customers love having choices, but can they have too many choices? I wrote this post about the benefits (and limits) of customization  for Doogma's company blog. I especially enjoyed quoting from...

Pexgol is a pipe manufacturer that provides pipe solutions for mineral processing facilities, mine operators, project engineers and slurry pipeIines. I wrote the text for the About...

According to Forrester, a successful, engaging shopper experience depends on the ability of a business to gain fast insights that result in meaningful action. So how can retail shops best implement...

                    The purpose of this content was to serve as a guide for those comparing between different web hosting solutions and wondering...

This case study shows how Cooladata helped Last-minute Travel, an online travel booking company, learn more about their customer behavior and run data-driven campaigns to improve their product and...

Seeing this article in the IBM developer blog was a real accomplishment! I worked without product marketing team to repurpose material about the product and features and wrap it with a good story...

I Like Tomato was a translation project for a company in the consumer - B2C - field. I was given the task of translating the blog from Hebrew to English. I learned a lot more about tomatoes than I...

This was a challenging project because I needed to explain this project simply in as close to 2 minutes as possible. I also had to keep their tone as hip and techy while doing so. Ready to get...

This piece introduced a new feature of Insightera’s as they were integrated into Marketo’s producting line as Marketo Real-Time Personalization. I used specific examples of personalization to...